Morgan Wack

I am a Postdoctoral Scholar in the University of Zurich's Department of Communication & Media Research (IKMZ). My research is focused on understanding how digital technologies are used to influence the public. This includes research into novel forms of disinformation and the use of LLMs to develop propaganda, as well as work developing interventions to mitigate their impact.

Previously, I was a Research Assistant Professor at Clemson University's Media Forensics Hub. I received my PhD from the University of Washington. I am currently a member of the International Panel on the Information Environment (IPIE), an affiliate of the Center for Information, Technology, and Public Life (CITAP), and a member of the Coalition for Independent Technology Research (CITR).

Recent Publications


Wack, M. and Parry, D.A.. (2025). Synthetic Diversity: Examining the Effects of Ethnic Targeting Using AI-Generated Political Ads. International Journal of Communication, 19, 3736--3760. Read →
Saucier, C. J. and Wack, M. and Linvill, D. and Okoronkwo, A. and Tatineni, G. and Sezgin, A.. (2025). Content Camouflage: How Diversified Posting Patterns Influence Human Detection of AI-Enabled Social Bots. Computers in Human Behavior, 108881. Read →
Wack, M. and Linvill, D. and Ehertt, C. and Warren, P.. (2025). Evidence of AI Interference from a State-Backed Disinformation Campaign. PNAS Nexus, 4(4). Read →
Wack, M.* and Schafer, J.S.* and Kennedy, I. and Beers, A. and Spiro, E. S. and Starbird, K.. (2025). Legislating Uncertainty: Election Policies and the Amplification of Misinformation. Policy Studies Journal. *Equal Contributors Read →
Schafer, J.S. and Duskin, K. and Prochaska, S. and Wack, M. and Beers, A. and Bozarth, L. and Agajanian, T. and Caulfield, M. and Spiro, E.S. and Starbird, K.. (2025). ElectionRumors2022: A Dataset of Election Rumors on Twitter During the 2022 US Midterms. Journal of Quantitative Description: Digital Media, 5. Read →

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